I think that because of my fixed position as a young college student, and because I am so interested in the restaurant it will be easy for me to observe and learn the culture of the place. I know how things work at my favorite pizza place at home so hopefully I will be able to recognize similarities and differences here. For example, who comes here besides college students? Is it family oriented, and do local teens or adults enjoy it? What makes this place special or unique, and creates the overall attitude? Do they offer special deals, or promotions like “yellow cards” to keep customers coming back? I also have business questions such as who its owned and operated by, and its history in Bridgewater. I intend to answer these questions through fieldwork.
I already know a few facts about Chessmen’s, but not a lot. I know that “Chessman’s Pizza” is located close to Bridgewater State University, and from my understanding is very popular with the college kids. I have driven by at night, and it seems to be somewhat busy. It has lights shining from inside and out so its hard to miss driving by. Unfortunately this is all I know about them at the moment.
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